Cleansing balms have become increasingly popular for good reason. They offer several benefits over other makeup removal and cleansing methods.
Here’s why cleansing balms might be the best choice for your skincare routine:
Effective Makeup Removal
Cleansing balms effectively dissolve and remove all types of makeup, including stubborn waterproof mascara and long-lasting foundation. They break down makeup particles and impurities, ensuring a more comprehensive cleanse compared to many other methods.
Gentle on the Skin
Cleansing balms are typically formulated to be gentle, making them suitable for all skin types, including sensitive skin. Many cleansing balms contain nourishing ingredients that hydrate and soothe the skin during the cleansing process, preventing the dryness that can come from harsher cleansers.
Maintains Skin's Natural Balance
Cleansing balms help maintain the skin’s moisture balance and prevents the overproduction of oil that can occur when the skin feels stripped. The hydrating nature of cleansing balms helps maintain the skin's natural barrier, which is essential for keeping it healthy and resilient.

Suitable for All Skin Types
Cleansing balms are suitable for all skin types. They are gentle enough for sensitive skin, hydrating for dry skin, and balancing for oily or combination skin. The rich, emollient texture works well with all skin conditions, providing the necessary moisture and care without causing irritation.
Convenient and Efficient
Cleansing balms are easy to apply. You simply massage them onto dry skin, where they melt into an oil to dissolve makeup and impurities, then rinse off or wipe away. Because they are so effective at breaking down makeup and impurities, they can save time in your skincare routine, as there is no need to buy extra makeup removal products.
Environmentally Friendly
Cleansing balms often come in reusable jars and do not require cotton pads or wipes, reducing waste and environmental impact. Many companies sell refill balms to fit back into the old containers. They are usually more concentrated, meaning a little goes a long way, reducing the frequency of repurchases and packaging waste.
Napiers Oat Cleansing Balm
If you're looking for a cleanser that is deeply nourishing and gentle on the skin, try Napiers Oat Cleansing Balm. This herbal balm-to-oil formula melts away makeup, sunscreen, and impurities while deeply caring for the skin.
It's enriched with:
- Scottish Oat Extract – Renowned for its calming anti-inflammatory properties that soothe and and support the skin barrier.
- Jojoba Oil – Balances oil production and helps to lock in hydration without clogging pores
- Peach Kernel Oil & Wheat Germ Oil – Provide essential fatty acids, antioxidant protection, and lasting moisture.
This cleansing balm is ideal for all skin type, including sensitive, dry and combination skin. It is free from sulphates, parabens, and artificial fragrances, making it a gentle yet luxurious addition to your routine.
Double Cleansing Friendly
Cleansing balms are perfect for the first step in a double cleansing routine, ensuring all makeup and impurities are removed before using a regular cleanser. By effectively removing makeup and surface impurities, they allow the second cleanse to work deeper, improving overall skin cleanliness and health.
Pair Cleansing Balms With Cleansers
After removing makeup with a cleansing balm, we recommend double cleansing with a gel cleanser- such as Napiers Rowan Brightening Gel Cleanser
Napiers Rowan Brightening Gel Cleanser is a lightly foaming gel cleanser that is free from SLS or harsh surfactants, providing a soothing non-irritating cleanse and suitable for all skin types including sensitive skin.
Incorporating a cleansing balm into your skincare routine can effectively dissolve makeup while leaving your skin thoroughly clean and well-hydrated. Their hydrating and non-stripping properties make them suitable for all skin types, an all round long-lasting cleanser.